Sales & Marketing Assessment

Businesses face persistent pressure to meet sales targets, and this singular focus can sometimes lead to gaps in business operations, impacting salesperson performance. Identifying these gaps can be challenging for those close to the business.

With a wealth of experience working with over 400 sales and marketing organisations over the past 22 years, G4h has developed a robust assessment. This assessment evaluates 43 different areas of business operations that directly influence sales performance.

Conducted by senior  executives, the assessment typically begins with an initial half-day workshop followed by detailed follow-up questions. The output includes:

1. Assessment of all Aspects: Utilising state-of-the-art tools assisted by AI we comprehensively evaluate every facet of the business and your sales capabilities.
2. Detailed Explanations: Providing insights into areas of strength and weakness.
3. Recommendations: Offering actionable recommendations for remedial actions.

The findings are measured against carefully curated benchmarks such as good salesmanship, market knowledge, competitive landscape awareness, and best practices.

At G4h, our comprehensive approach ensures a thorough understanding of the factors influencing sales performance.