Sales Training

Sales Training Courses

G4h has brought to bear experience and insight into Sales and Marketing development and we’ve crafted comprehensive training modules designed to encompass the essential attributes vital for proficient B2B sales teams, support staff, senior management, as well as pre- and post-sales professionals. Our approach emphasizes hands-on learning, as we firmly believe in the efficacy of experiential learning over traditional classroom lectures. Our training is grounded in immersive role-playing scenarios and practical engagement in real-world sales activities

Basic Sales Training

This course is aimed at the novice sales person and a refresher for the more experienced

  • Finding customers
  • Needs creation
  • Sales cycles
  • Sales Funnel
  • Why people buy – Basis of decision
  • Qualification
  • Sales meetings
  • Closing and objection handling
  • Negotiation

Winning Presentations

Whether formally or informally the ability to clearly present your ideas is a critical skill for sales people. This course is essentially a hands on course where learning is achieved by doing. Starting with a very simple 5 minute un-prepared presentation on a simple subject  a second 10 minute subject with short prep time finishing with a full sales presentation to a prospective client. We typically use video as a training aid so people can see themselves in action.

Negotiation

Negotiation is a key skill required by professional sales people. It is often mistakenly taken for a haggle at the end on price. There is however much more to it than that and is present throught the sales cycle. This course is again hands on and extensively uses role plays.  It introduces the concepts of BATNA ( Best Alternative to a Negotiated Agreement) and ZOPA ( Zone of Possible Agreement) Together with the 5 Key factors.

  • Power
  • Concession
  • Leverage
  • Resources
  • Attitude

Tailored Sales Scenario Training

Imagine a live sales scenario, possibly based on a current bid or maybe an impactful historical sales situation, which pits competing teams of your sales professionals against a well-versed buying team and one another in a “winner takes all” competitive environment.

 

Rigorous research underpins the scenario, shaping scripts and playbooks for each team, culminating in a two-day immersive experience. During this exercise, simulated sales situations with the buyers will unfold, bringing out invaluable lessons for the teams.

 

This unique approach yields not only a winning team but also teaches and reinforces crucial sales skills, fosters team synergy, and cultivates confidence and resilience among your sales professionals